What You Need To Know About Email Hosting

Thousands of small and medium-sized companies use email hosting. If you ask any digital marketing agency they will tell you it is essential. Businessmen nowadays hand their calling cards not only containing contact numbers but most importantly, their contact emails. And if you would pay attention to it, its structure is patterned this way: [email protected] Now this person’s email is hosted by the company he’s working for.

To understand more of email hosting, let’s define these words separately:

Email is an online service available for one computer user to send messages electronically to another or multiple recipients through a network.  

Hosting, on the other hand, is something that is done in correlation, dependence and reliance. 

To combine the two, Email Hosting is a hosting service in which email servers are rented and operated via the internet. Basic or personal emails may be established for free through Yahoo and Google. Email hosting falls on a premium service category as it caters to more demanding users such as those who have businesses. Secure hosting is particularly important for search engine purposes; my SEO marketing agency always tells me that Google value security highly. So to ensure your ranking remains stable – you should use a safe hosting platform. 

You may ask, isn’t yahoo or google big enough to host a business email?

They are except that it may come with lesser cloud storage than what premium email hosting service can provide for you. 

There are certain businesses whose communication is sole via email. Any files, attachments, and total documentation of any communication exchanged in the name of many companies are all supposedly within that company’s boundaries. If these files are in just one storage dedicated only to you, then it’s easily free of spams and weak security measures. While that alone is a benefit on a company’s behalf, a user may be saved from the hassle of mixing business emails with their personal emails. 

Being one of the benefits of email hosting, it establishes a company’s brand by:

(1) putting out the name out there. With every transaction, meet-up or acquaintance, calling cards would be handed out in which the company’s name becomes known and prominently well-represented.

(2) This denotes professionalism. Hosted emails make it possible for users — who are usually business owners, to leverage its specialized identification, keeping its services safe to use. This assures clients of a well-established brand.

(3)  giving out an impression that it is trustworthy for being free of ads which minimize clutter overall.

If done correctly, email hosting can do wonders for a company by keeping it well organized through a system in managing their emails.

Having a domain name and registration

Don’t forget that you have to register a domain name first before you are able to use a functional email hosting. This way, just like having a street address, URL will be made in the name of your site. As you register via a third-party provider, that company will be your domain host. It usually gives you information before you finalize it by paying off the number of memory you are paying for. This memory will serve as your brief of anything that involves that email in the future. 

You will be needing actual file hosting for your site to be visible online. Besides the memory a package gives available for you, most of the time, email and web hosting are made offered in a bundle.

Is it worth getting email hosting?

Communication is key to any successful business. This is how team members can provide great input and output. This is how deals are made with customers and this is how vendors are made partners. It if it’s through email how your business communicates heavily, it’s a no-brainer that it should be set up with email hosting. Besides its many benefits of having antivirus and spam filters, it backs up information exchanged and it comes with tools necessary when collaborating with a team of people. 

It comes with calendars, folders, task lists, address books. It synchronizes email across many devices so that ease of accessing it is facilitated. That way, you may control your way to success when it comes to building relationships.

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